Last August an email arrived in my inbox that invited me to participate in a programme that the Dairy Farmers of Canada are running. Over a year-long stretch that started in September 2013 they are going to send cheese to bloggers who will then post “action shots” of Canadian cheese on Instagram and other social media channels.
For participating I get a selection of cheese each month this winter and have agreed to post an Instagram photo once a week during that period.
You’ll be able to find my photos under the hashtags #CDNCheese and #simplepleasures. This is all part of the Simple Pleasures campaign that also includes this short YouTube video. DFC posted a profile of the three bloggers and are collecting our photos on this page. (more…)